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Key Concepts in International Business

Key Concepts in International Business
  • Author: Jonathan Sutherland
  • Publisher: Macmillan International Higher Education
  • ISBN: 9780230204669
  • Page: 296
  • View: 510

With over 500 key terms defined, the book represents a comprehensive must-have reference for anyone studying a business-related course or those simply wishing to understand what international business is all about.

Key Concepts in International Business is one of a range of comprehensive glossaries with entries arranged alphabetically for easy reference. All major concepts, terms, theories and theorists are incorporated and cross-referenced. Additional reading and Internet research opportunities are identified. More complex terminology is made clearer with numerous diagrams and illustrations. With over 500 key terms defined, the book represents a comprehensive must-have reference for anyone studying a business-related course or those simply wishing to understand what international business is all about. It will be especially useful as a revision aid.


More Books:

Key Concepts in International Business
Language: en
Pages: 296
Authors: Jonathan Sutherland, Diane Canwell
Categories: Business & Economics
Type: BOOK - Published: 2004-03-15 - Publisher: Macmillan International Higher Education

Key Concepts in International Business is one of a range of comprehensive glossaries with entries arranged alphabetically for easy reference. All major concepts, terms, theories and theorists are incorporated and cross-referenced. Additional reading and Internet research opportunities are identified. More complex terminology is made clearer with numerous diagrams and illustrations.
Key Concepts in International Business
Language: en
Pages: 283
Authors: Jonathan Sutherland
Categories: Study Aids
Type: BOOK - Published: 2017-03-14 - Publisher: Bloomsbury Publishing

Key Concepts in International Business is one of a range of comprehensive glossaries with entries arranged alphabetically for easy reference. All major concepts, terms, theories and theorists are incorporated and cross-referenced. Additional reading and Internet research opportunities are identified. More complex terminology is made clearer with numerous diagrams and illustrations.
Key Concepts in International Business
Language: en
Pages: 283
Authors: Jonathan Sutherland, Diane Canwell
Categories: Business & Economics
Type: BOOK - Published: 2004-03-15 - Publisher: Red Globe Press

Key Concepts in International Business is one of a range of comprehensive glossaries with entries arranged alphabetically for easy reference. All major concepts, terms, theories and theorists are incorporated and cross-referenced. Additional reading and Internet research opportunities are identified. More complex terminology is made clearer with numerous diagrams and illustrations.
Key Concepts in Business Practice
Language: en
Pages: 294
Authors: Jonathan Sutherland
Categories: Study Aids
Type: BOOK - Published: 2017-03-14 - Publisher: Bloomsbury Publishing

Key Concepts in Business Practice is one of a range of comprehensive glossaries with entries arranged alphabetically for easy reference. All major concepts, terms, theories and theorists are incorporated and cross-referenced. Additional reading and Internet research opportunities are identified. More complex terminology is made clearer with numerous diagrams and illustrations.
Key Concepts in Innovation
Language: en
Pages: 328
Authors: Hamsa Thota, Zunaira Munir
Categories: Business & Economics
Type: BOOK - Published: 2011-07-19 - Publisher: Macmillan International Higher Education

A comprehensive glossary providing clear explanations of the major terms in the field of innovation, covering areas such as product development, design and creativity. By simplifying complex terminology and highlighting key debates, this book is an ideal companion for both students and practitioners in the field.